The 18th National Furniture Fair in 2012 was held in Jisheng Weibang International Furniture Village, Qingpu District, Shanghai, and was grandly opened on September 11. The national furniture fair lasted for 6 days. From September 11th to 16th, the scale of the exhibition reached 450,000 square meters, which is the largest scale of previous national furniture exhibitions. At the same time, there are as many as 600 domestic and foreign first-line brands participating in the exhibition.
Different from previous exhibitions, this exhibition will subvert the traditional exhibition mode, display the exhibits in the theme pavilion + flagship store mode, and set up more than 150 brand flagship stores and 13 theme exhibition halls.
The theme pavilion is categorized according to product types, and a large number of brands of the same category are gathered together: sleep theme pavilion, children's living pavilion, Italian living pavilion, outdoor furniture pavilion, sofa hall, design mansion, home decoration/lighting hall, mahogany furniture Pavilion, solid wood panel furniture, furniture outlets. It effectively enhances the recognition of product brands, and also provides a broader choice for consumer purchases.
This year's National Furniture Fair has gathered many first-line brands, including Lidai, FINE Refined, Aifudi, Golden Phoenix, Huamei Home, Omori, Yalishan, Frandiss, Marunchi, Yazhen and other domestic famous furniture brands. And ROLFBENZ, BoConcept, Poltrona Frau, NATUZZI, FLEXFORM, SWAROVSKI, Stressless, VENINI and other international first-line home brands. The flagship store brand will promote its own brand advantage products, and will promote various new products, adding a bright color to this exhibition.
In order to better enable consumers to enjoy the benefits of shopping, this exhibition will provide substantial discounts for consumers to enjoy the purchase price and purchase quality-assured products. Really let consumers get benefits. During the exhibition, JSWB International Furniture Village will also hold different types of activities, which will benefit, concessions, profit, and enjoy every consumer who participates in the exhibition. Consumers who purchase products can enjoy preferential treatment. At the same time, you can get benefits.
In addition to the on-site activities, JSWB also held “0 Yuan shots†and “hands-on shoots†on Weibo, allowing consumers to participate in the activities through the network, so that consumers can enjoy the purchase price.
In the next few days, there will be more on-site activities and online events, more affordable products, the 18th National Furniture Fair is the first choice for the purchase of affordable furniture.
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