1, the network as the preferred contact method E-mail through the Internet site of the electronic means to enable customers and printing plants to use the Internet to image, text information as a means of contact, exchange, shorten the distance and increase production efficiency and timeliness.
2. The connection between the digital network and the printing shop Due to the development of the digital network, the direct consequence is that it has broken the limitation of time and space and the earth has become a global village. Customers connect to the press shop through the technology network and even connect to the press.
3, magnetic media customers mainly through the form of disk and tape media will be handed over to the printing business, to avoid proofreading, format processing and a series of problems arise, shorten the printing cycle.
(C) with a personalized "on-demand printing" into the mainstream on-demand printing is based on the needs of users, by the digital color printer directly accept the prepress system graphics, image information and free to modify the graphics, image digital information , Form the necessary graphics, images, and get personalized print.
The advantages of digital printing:
1, digital printing eliminates the traditional printing plate, does not need the film, has simplified the plate making craft, and has omitted the printing plate alignment, the ink ink balance and so on a series of traditional printing technological process.
2. The unit cost of digital print has nothing to do with the number of prints.
3, digital products, fewer print, short cycle.
4, digital printing is quick, free to change graphic and digital information, you can complete each piece of content does not repeat the printed matter, the quick and easy is the traditional printing can not do.
5, digital printing only use a print cylinder to complete the four-color printing work.
From the perspective of the structure of the printing industry in the last century, publishing, printing and office printing dominated. From a worldwide perspective, printing and office publications accounted for 75%, and non-print publications accounted for only 25% of the market. With the advent of the social digital era in this century, due to the development of the Internet, the demand for information will increase dramatically and on-demand printing will continue to grow. At the beginning of this century, the market share of electronic publications and online publications will reach 52%, while printed publications will drop to 48%. However, due to people's attention to product packaging, the market share of packaging and printing will increase. Therefore, the rise of on-demand printing will inevitably produce more digital printing products.
In the middle of this century, with digital and networked applications and developments, digital printing is an important method of information replication and dissemination. Like other information transmission methods, digital printing must inevitably be comprehensively digitized and networked.
(IV) Integration of the printing industry and electronic media From the era of knowledge economy in which digitalization and networking are the main technical features, printing as an industry for processing information media is an important way for information reproduction and dissemination, and management and technology must therefore go digital. The most out of the network era.
In the future, the composition of publishing and printing fields will have a multi-faceted, diversified printing and publishing process. The printing competition has intensified and the market share has shrunk.
Therefore, with the development and application of new technologies, the printing industry should develop toward the direction of electronic publishing (media processing), so that enterprises have the competitive strength of “you have no I, you are weak and strongâ€. Accelerate technological transformation and promote cooperation, merger or reorganization of electronic, publishing, film and television, broadcasting, and communications industries with printing, form new media groups, complement each other, and share resources, enabling the printing industry to accept a variety of electronic documents. Electronic media processing plants that use digital information or digital information become factories that produce prints, optical discs, web pages, and online publications.
In terms of multimedia processing, it mainly relies on the electronic document PDF as the media. It is the link between print publishing, office publishing, and electronic publishing. In the future, the electronic document format PDF that will be uniformly used at home and abroad is a new data format and electronic language, and it is also a standard electronic information format widely used in the printing industry. The application PDF document can be transmitted and printed remotely via E-mail or the Internet. In addition, it can also be displayed or printed out on a computer display through an associated reader.
The adoption of PDF documents is a good opportunity for digitalization and multimedia development in the international printing industry. With the use of PDF documents, the cost of small-volume printing will decrease, and the printing business market will expand.
Hartmet Meidong, former president of Heidelberg Printing Company, points out that printing begins in people's minds and ends in the mind. People's minds generate ideas and ideas, form information and data, and process, process, and disseminate information. Others receive new ideas and ideas. Printing is the process of transmitting and receiving information. This is a high-level summary of the digitization and networking of this century. This is also the development trend of the printing industry. Due to the powerful driving force of high-tech, the printing industry is hampered by the limitations of national borders or regions, and the time for the evolution of science and technology will also be shortened. Therefore, digital and networked printing processes will gradually replace the traditional analog printing methods.
Third, the printing industry is facing challenges and countermeasures In the world, with the advent of the era of knowledge economy, the profound revolution in printing technology, China's printing industry has presented a severe challenge. The knowledge economy must be a global economy. This is an important feature of the knowledge economy. The economic, trade, and cultural exchanges between countries around the world are becoming more and more frequent. As the service industry for the economy, trade, culture, education, etc., the printing industry has also seen the trend of globalization. Digital transmission, long-distance receiving plate making and direct printing, strong development momentum; especially e-commerce printing, relying on computer networks, can provide consumers with advertising, electronic publishing, fast printing services, of course, can also provide tourism, insurance and other service. As a manager of the printing industry, it is necessary to have a sober understanding that it is necessary to speed up scientific and technological advancement, improve the ability of technological innovation of enterprises, change traditional concepts and simulation operations, and meet the challenge of large-scale technological impact. In particular, after China's accession to the World Trade Organization (WTO), the impact of new science and technology on the printing industry will increase, and the time for technological transformation will be shortened accordingly. Innovation will be our magic weapon for success. Therefore, the goal of our work is to adjust the direction of the company's development and its market share.
(I) One of the development strategy issues - The core and driving force of the human resource knowledge economy is the person who has mastered modern science and technology knowledge. In fact, economic competition is the competition of science and technology, and the competition of science and technology is ultimately the competition of talents. The history of the development of human society tells us that the development of science and technology, the rejuvenation of the economy, and even the progress of the entire society depends on the quality of the laborers and the training of a large number of qualified personnel. Therefore, if China's printing industry wants to remain invincible in the fierce market competition in the 21st century, it must place the development, cultivation, and use of talents at the top of the overall industry development strategy. As a new economic form different from the industrial economy, the knowledge economy also has different requirements for the quality of talents.
The knowledge economy is an innovative economy. Innovation is the “engine†of enterprise development. An important function of management is to promote enterprises to become the main body of innovation and comprehensively improve the ability of enterprises to innovate.
In the era of knowledge economy, with the rapid development of science and technology, some types of jobs in the traditional printing industry will gradually disappear. The entire printing industry will gradually transition to knowledge-intensive industries, and the structure of the labor force will also change significantly. Simple labor is decreasing and knowledge-based talents are increasing. Modern printing technology is a comprehensive independent discipline in which multiple disciplines intersect each other. Therefore, it is required that the engineering and technical personnel of the printing industry should not only be “professionals†who are proficient in a particular technology, but also “boss talents†who are familiar with relevant technical knowledge. (To be continued)
2. The connection between the digital network and the printing shop Due to the development of the digital network, the direct consequence is that it has broken the limitation of time and space and the earth has become a global village. Customers connect to the press shop through the technology network and even connect to the press.
3, magnetic media customers mainly through the form of disk and tape media will be handed over to the printing business, to avoid proofreading, format processing and a series of problems arise, shorten the printing cycle.
(C) with a personalized "on-demand printing" into the mainstream on-demand printing is based on the needs of users, by the digital color printer directly accept the prepress system graphics, image information and free to modify the graphics, image digital information , Form the necessary graphics, images, and get personalized print.
The advantages of digital printing:
1, digital printing eliminates the traditional printing plate, does not need the film, has simplified the plate making craft, and has omitted the printing plate alignment, the ink ink balance and so on a series of traditional printing technological process.
2. The unit cost of digital print has nothing to do with the number of prints.
3, digital products, fewer print, short cycle.
4, digital printing is quick, free to change graphic and digital information, you can complete each piece of content does not repeat the printed matter, the quick and easy is the traditional printing can not do.
5, digital printing only use a print cylinder to complete the four-color printing work.
From the perspective of the structure of the printing industry in the last century, publishing, printing and office printing dominated. From a worldwide perspective, printing and office publications accounted for 75%, and non-print publications accounted for only 25% of the market. With the advent of the social digital era in this century, due to the development of the Internet, the demand for information will increase dramatically and on-demand printing will continue to grow. At the beginning of this century, the market share of electronic publications and online publications will reach 52%, while printed publications will drop to 48%. However, due to people's attention to product packaging, the market share of packaging and printing will increase. Therefore, the rise of on-demand printing will inevitably produce more digital printing products.
In the middle of this century, with digital and networked applications and developments, digital printing is an important method of information replication and dissemination. Like other information transmission methods, digital printing must inevitably be comprehensively digitized and networked.
(IV) Integration of the printing industry and electronic media From the era of knowledge economy in which digitalization and networking are the main technical features, printing as an industry for processing information media is an important way for information reproduction and dissemination, and management and technology must therefore go digital. The most out of the network era.
In the future, the composition of publishing and printing fields will have a multi-faceted, diversified printing and publishing process. The printing competition has intensified and the market share has shrunk.
Therefore, with the development and application of new technologies, the printing industry should develop toward the direction of electronic publishing (media processing), so that enterprises have the competitive strength of “you have no I, you are weak and strongâ€. Accelerate technological transformation and promote cooperation, merger or reorganization of electronic, publishing, film and television, broadcasting, and communications industries with printing, form new media groups, complement each other, and share resources, enabling the printing industry to accept a variety of electronic documents. Electronic media processing plants that use digital information or digital information become factories that produce prints, optical discs, web pages, and online publications.
In terms of multimedia processing, it mainly relies on the electronic document PDF as the media. It is the link between print publishing, office publishing, and electronic publishing. In the future, the electronic document format PDF that will be uniformly used at home and abroad is a new data format and electronic language, and it is also a standard electronic information format widely used in the printing industry. The application PDF document can be transmitted and printed remotely via E-mail or the Internet. In addition, it can also be displayed or printed out on a computer display through an associated reader.
The adoption of PDF documents is a good opportunity for digitalization and multimedia development in the international printing industry. With the use of PDF documents, the cost of small-volume printing will decrease, and the printing business market will expand.
Hartmet Meidong, former president of Heidelberg Printing Company, points out that printing begins in people's minds and ends in the mind. People's minds generate ideas and ideas, form information and data, and process, process, and disseminate information. Others receive new ideas and ideas. Printing is the process of transmitting and receiving information. This is a high-level summary of the digitization and networking of this century. This is also the development trend of the printing industry. Due to the powerful driving force of high-tech, the printing industry is hampered by the limitations of national borders or regions, and the time for the evolution of science and technology will also be shortened. Therefore, digital and networked printing processes will gradually replace the traditional analog printing methods.
Third, the printing industry is facing challenges and countermeasures In the world, with the advent of the era of knowledge economy, the profound revolution in printing technology, China's printing industry has presented a severe challenge. The knowledge economy must be a global economy. This is an important feature of the knowledge economy. The economic, trade, and cultural exchanges between countries around the world are becoming more and more frequent. As the service industry for the economy, trade, culture, education, etc., the printing industry has also seen the trend of globalization. Digital transmission, long-distance receiving plate making and direct printing, strong development momentum; especially e-commerce printing, relying on computer networks, can provide consumers with advertising, electronic publishing, fast printing services, of course, can also provide tourism, insurance and other service. As a manager of the printing industry, it is necessary to have a sober understanding that it is necessary to speed up scientific and technological advancement, improve the ability of technological innovation of enterprises, change traditional concepts and simulation operations, and meet the challenge of large-scale technological impact. In particular, after China's accession to the World Trade Organization (WTO), the impact of new science and technology on the printing industry will increase, and the time for technological transformation will be shortened accordingly. Innovation will be our magic weapon for success. Therefore, the goal of our work is to adjust the direction of the company's development and its market share.
(I) One of the development strategy issues - The core and driving force of the human resource knowledge economy is the person who has mastered modern science and technology knowledge. In fact, economic competition is the competition of science and technology, and the competition of science and technology is ultimately the competition of talents. The history of the development of human society tells us that the development of science and technology, the rejuvenation of the economy, and even the progress of the entire society depends on the quality of the laborers and the training of a large number of qualified personnel. Therefore, if China's printing industry wants to remain invincible in the fierce market competition in the 21st century, it must place the development, cultivation, and use of talents at the top of the overall industry development strategy. As a new economic form different from the industrial economy, the knowledge economy also has different requirements for the quality of talents.
The knowledge economy is an innovative economy. Innovation is the “engine†of enterprise development. An important function of management is to promote enterprises to become the main body of innovation and comprehensively improve the ability of enterprises to innovate.
In the era of knowledge economy, with the rapid development of science and technology, some types of jobs in the traditional printing industry will gradually disappear. The entire printing industry will gradually transition to knowledge-intensive industries, and the structure of the labor force will also change significantly. Simple labor is decreasing and knowledge-based talents are increasing. Modern printing technology is a comprehensive independent discipline in which multiple disciplines intersect each other. Therefore, it is required that the engineering and technical personnel of the printing industry should not only be “professionals†who are proficient in a particular technology, but also “boss talents†who are familiar with relevant technical knowledge. (To be continued)
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