Deep analysis of POS agent development model!


The development of POS agency has created wealth for many people today. Although the competition in the industry is very large, the competition pattern of various brands has basically taken shape, but there is no doubt in the future that the POS machine industry is still a hot industry.

First, the future development path of POS machine

The basis of the receipt is the acquiring tool. At present, at least within 5-10 years, the POS machine is still the main tool for merchants to collect money. Although mobile payment is currently developing rapidly, its market share is very limited and it is concentrated in some regions and some people. The proportion of merchant groups is relatively low.

Therefore, choosing a reliable acquiring institution is very important and the cornerstone of future development. This type of acquirer needs to meet several characteristics:

1. Do not simply carry out the acquiring business and diversify. Such enterprises have strong anti-strike capabilities and will not be reorganized because of the industry's rectification;

2, the company's character is good, will not be deducted for no reason, stop sending and distributing, etc., to ensure the safety of their own interests;

3. Focus on the construction of risk control, not simply development business. Otherwise, one day a big trouble will follow, such as paying a certain amount;

4. There is a certain industry background, and there are more branches in the country; this kind of general relationship with the regulatory authorities is better, and it is easy to deal with some crisis events quickly.

Second, the road to diversified development of agents

In the future, relying solely on hardware price difference and fee processing will have a large bottleneck. This year, many acquirers have repeatedly deprived agents of their interests through various means. Therefore, the road to diversification is an inevitable choice. Agents must make full use of existing merchant resources and actively expand the road to open source! Possible modes are:

1. Strengthen the after-sales service of existing merchants and establish a trust relationship with merchants through daily return visits and gifts of small gifts;

2. Develop multiple value-added services, such as:

A. Loan business;

B. The sales business of the relevant peripheral products of the merchants, actively try to meet the needs of the merchant groups, and make full use of the merchant resources;

C. Debit card and credit card for business, and actively cooperate with the bank to recommend the relevant bank card to the merchant to obtain the income;

D. Insurance business, to promote the insurance products suitable for the other party to the merchants. At present, the nationals are constantly deepening the insurance, and the promotion difficulty is much lower than before;

E. Advertising business, using the merchant resources in the hands, carry out regular advertising promotion business, establish contact with the merchants before, and strengthen the cooperation relationship between the two through income;

In summary, the above are some basic four-way points, the purpose is to get everyone's thinking consciousness, to get rid of the traditional relying on the traditional income model to prevent the occurrence of any accidents that make everyone into a very passive situation.

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