Xtep: tennis court is high-end quality professionalism casting movement soul

International top-level sports events have strict requirements on the professional quality of equipment. Therefore, in the past only a few well-known international sports brands are eligible to use the Olympic Games, Universiade, World Championship such event platform to show their style. Nowadays, with the strong rise of many domestic sports brands and the continuous improvement of their professional qualities, the pattern of "unifying the United States and the United States" in the top international competitions is also being broken. Outstanding local sports brands already have the ability to be active in the public eye as a racing equipment supplier. The Shenzhen Universiade US college tennis team partners, the only designated clothing apparel suppliers, the first fashion brand in China Xtep is one of the best. Carefully cast robe should be smooth "test" Both rich in ornamental, but also has a very competitive tennis game on the clothing has extremely strict requirements. Especially in high-level competitions, specialized and high-tech competition clothing plays an extremely important role in helping athletes reduce sports injuries, give full play to their skills and tactics, and improve their performance. Therefore, as a traditional sporting power, as one of the best developing countries in tennis programs in the world, American college tennis teams have almost "harsh" requirements on the professional quality of competition clothing. To this end, Xtep on the one hand to play its traditional design advantages, in the clothing design and color matching process fully follow the elements of the American flag to create a striking appearance fashion, team members can reflect the passion, struggle, enterprising spirit of the game clothing. On the other hand, Xtep also makes extensive use of high-tech new materials and a number of leading manufacturing processes to incorporate more technology elements into its tailor-made American tennis team "shirt" to absorb moisture , Perspiration, quick-drying, breathable, but also ergonomic, to provide adequate protection and support in the athlete's effort. US college tennis coach Ryan Freeman, who has more than 20 years of professional experience, highly praised Xtep Garment in the actual training and professional quality after soliciting feedback from competitors, saying: "Xtep provides the US tennis team Competition clothing, in professional qualities, to meet the requirements of the top international professional events. "American college tennis team top seed, from Gregory of Stanford University .Hurshman also told reporters:" I hope the future can be equipped with special steps 'T-shirt' appeared in the Wimbledon stadium. " Professional quality to enhance the top stage Although Xtep is a core feature of fashion sports brand, however, since the establishment of the brand at the beginning, Xtep never relax the professional pursuit of the product. Over the years, Xtep continued to invest a lot of energy in improving the professional quality of its products. Introduce and absorb the advanced technology from the world, attract the top professionals at home and abroad, strengthen cooperation with a number of research institutes and prestigious institutions and strengthen the R & D team ...... Xtep designs and manufactures more innovative and better To meet the actual needs of consumers, higher quality professional products have accumulated enough strength. With the increasing strength of Xtep's technology, ultra-light materials, "X-Turbo" technology, earthquake-resistant and shock-absorbing technology, powerful grip function, nano silver antibacterial chemical substances, fiber materials that can block heat radiation while enhancing heat dissipation ... ... And so on a high-tech achievements have also been introduced, and has been widely used to Xtep's clothing and footwear products. The special quality of Xtep products is constantly improving at an amazing speed. And it is this improvement that has enabled Xtep to win the favor of consumers while also gaining the authority of the most "critical" international top-tier events. The world's top football league - La Liga, Premiership pitch, the world's highest-standard track and field - IAAF Diamond League runway, the highest international swimming event - the World Aquatics Championship pool ... ... everywhere flash pool special steps Figure. Xtep successfully embarked on the professional quality of these once unattainable stage, showing the Chinese nation in front of the world style. In the run-up with the top international competitions, Xtep also learned valuable lessons and lessons, which laid a solid foundation for the continuous development of professional product quality. To coincide with Chisun Sun grandson said: "Everyone who, in order to Chisun wins." Countless facts have proved that ancient wisdom of war after thousands of years is still the basic principle of contemporary shopping malls. Xtep has long recognized that for any sports brand, the specialty of the product is "positive", the root of the enterprise, and the most basic "road" for the enterprise to survive and develop in the fierce market competition. Only by sticking to the professional quality of products and differentiating themselves with other similar products through the brand identity of the main fashion sports, these "odd" means can really help by opening up the market through the innovative use of entertainment marketing methods Brand to achieve sustained and healthy development. This is exactly why Xtep will pursue the professional quality of products as one of the core reasons for its development. Within a short span of ten years, Xtep has evolved from a regional brand established at the beginning of its establishment to the first brand of Chinese fashion sports with world influence today, which proves that it sticks to the professional quality of products, "The correctness of the development strategy. As this Shenzhen Universiade a meaningful, meaningful advocacy phrase "from here," as foreshadowed, we have reason to believe that under the guidance of this strategy, Xtep has the ability to move forward to the goal of the world's fashion sports brand .