Wei Zhonghan
Hong Kong architect, interior and furniture designer Wei Zhonghan
Home Network Master Wood Teacher
The popularity of the home industry to label a design style, perhaps the simplest and most intuitive approach, is also very convenient for consumers who do not have much expertise, but at the same time, labeling makes the development of products constrained For example, the "new Chinese" furniture to be discussed today. In recent years, the new Chinese style has always been the choice of many furniture companies. Its style of evaluation is also more extreme: on the one hand, the traditional style of the East and the familiarity of culture make it a favorite style of many people; on the other hand, it is practical and The times have also become a problem, and many young people have respected this and turned to appreciate Nordic or Japanese furniture. Can the "New Chinese" label still work? What attitude does the industry and consumers have towards this style?
Statement 1
Chinese furniture may not have "new and old" points
Hong Kong architect, interior and furniture designer Wei Zhonghan
As an architect and designer for more than 10 years, the exploration and understanding of traditional wooden architecture, from art to aesthetics, will be projected into the design, so there will naturally be many oriental meanings in the works. However, if you use the "new Chinese style" to define it, it is not appropriate.
At present, many of these brands like to use such simple labels to define themselves, but in this framework, they will gradually narrow the road and design is limited. Consumer audiences will naturally narrow accordingly. Young people do not like to use Chinese furniture. It is not necessarily that they do not like traditional culture, but whether these designs have entered a fixed pattern and lack new creativity and attractiveness.
In fact, Chinese furniture does not necessarily have the distinction of "new and old". This is not a matter of form and method. It should be the value we share with nature. When a designer or a company speaks "new Chinese", we have a kind of initiative or motivation to express something in a traditional form, but what I want to do is not too much motivation, just me. Appreciate what you get.
For example, the concept of "sitting", from the Chinese text, sitting is actually a matter of two people. The Chinese people say that sitting is actually a communication and emotion in the process of sitting. The Cantonese is called "there is something to sit down." Let me talk about it first. This is the concept of subconsciousness. The design process can actually consider this layer, not just some of the chair's standards. Form is on the one hand, behind the form of thinking, what people have to resonate is also an idea.
Like "circle", it has no new and old, it has been hidden in nature, and mathematical philosophy has proved its existence, it is eternal, not a form of existence. Our design education often focuses on a set of methods, standardization, which may be for the convenience of production and sales.
Statement 2
The new Chinese style is not so much better than the improvement.
Home network master, furniture brand planner Mu teacher
Under my Weibo, people often discuss whether new Chinese furniture is good or not. This topic cannot be simply summarized. The first thing to define is what is new Chinese. In fact, there is no uniform standard in the industry. According to the popular understanding, it is the traditional Chinese furniture, adding new products after the modern elements.
This concept is actually good. We often complain that Chinese furniture is not suitable for the present life. Whether it is comfort or design, then naturally someone will propose suggestions for improvement.
But how to improve, what is the purpose of improvement, in my opinion, the current market is confused. In many furniture exhibitions, the new Chinese solid wood furniture is an important member, but it seems to have locked in a certain age group and audience level. Although the improvement, in fact, should be simplified, simplifying some complicated crafts of traditional Chinese furniture. This is somewhat suspected of being "lazy", which is why new Chinese furniture has not been able to get more people's hearts. However, at present, the businesses in the industry do not intend to change too much, and may be related to the current profitability, but when the industry further intensifies competition, it always needs to change.
What we need more is Chinese furniture that can be integrated into our lives. It has personality, is not awkward, and can well express our recognition of our own culture, while serving ordinary everyday life, not just a decoration.
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