"I can finally purchase the goods, so I will not miss the peak season of consumption at the end of the year!" Wu Ping, who runs the gift business, is in a good mood. Last month, she was still guilty about how to solve the problem of payment. Now, 800,000 yuan of “Quick and Easy†has already entered her account.
In the meantime, Wu Ping has been operating gift shops for many years. From the original small shop to the three stores, every holiday season is a sales season, and she usually has to stock up several months in advance.
"In recent years, the gift market has been constantly updated. Everyone will ask for more special, innovative, and exquisite workmanship. If the problem of payment cannot be solved, the next day will be difficult." Wu Ping said.
However, there is neither a mortgaged property nor a guarantee. What is the basis for this “quick and easy financing� Wu Ping pointed to the POS machine installed in the store. Originally, Wu Pingkou’s “Quan Yi Rong†was a “POS loan†that was often heard in peacetime. With a stable POS machine flow data, Wu Ping applied for this loan to the quick money. . Originally, I just had the mentality of trying it out. I didn't expect it to be successful in just one week. Wu Ping’s experience is believed to be worth learning for most small and micro enterprises.
"pos loan" based on big data analysis
In recent years, many banks and UnionPay, fast money and other institutions have launched the "pos loan" business, although there are some differences, but they are essentially the same. For example, China Merchants Bank “pos merchant loanâ€, Minsheng Bank “changing easy loan – running water loanâ€, China Everbright Bank “pos fast loanâ€, Hua Xia Bank “swipe creditâ€, CITIC Bank “pos online loanâ€. The main basis of this type of loan is the pos flow of the merchant in recent months or one year, and then the credit is granted after comprehensive evaluation of the company's scale and business level.
According to bank staff, the reason for supporting this business model is based on big data analysis. When the merchant applies for “pos loanâ€, the bank's data center will retrieve the POS machine flow data of the merchant for nearly 6 months (different banks may be different). Under the bank's complete set of professional analysis system, these data hidden “merchants†The ability circle is also becoming clearer. "To combine the 6-month-long credit card data, how much a merchant's peak sales can reach, how many customers, and sales capabilities can be fully displayed." The relevant person in charge of CITIC Bank said.
Of course, if you think that this method is too simple, it is wrong to expect people to create a "sufficient water" illusion. You should know that the bank's big data analysis is not just about looking at the card flow, but checking whether there are abnormal transactions is an important part.
"For example, if the transaction exceeds the actual situation, the merchant pos machine will spend an average of 500,000 yuan per month. This month suddenly increased sharply or drastically decreased several times. The system will automatically reduce this data in the overall analysis. The weight of the data makes the abnormal data not have an excessive impact on the approval results." Bank experts have suggested that if the number of merchants' pos machine credit cards is found to be significantly higher than normal, or there are obvious related transactions, such as two accounts returning money, the bank will immediately check the authenticity of the data. “The system will warn of abnormal transactions. For the flow records that cannot prove reasonableness, they will not be accepted during credit approval.â€
With the bank's mastery and analysis of POS machine credit card big data, "pos loan" not only brought convenience to merchants, but also became an important product for banks to support the development of small and micro enterprises. The monthly release of “pos loans†of many banks has been rising steadily, and the popularity among small and micro enterprises has also increased.
Different bank standards
However, the specific conditions and standards of the bank's “pos loan†business are different. In addition to the flow requirements, banks also need to provide proof of assets and have certain access conditions. Therefore, if you are looking for a “pos loan†loan, you must do your homework first.
Everbright “pos fast loan†is a relatively “fast†among several banks. It is understood that in the approval process, it only takes 5 working days. At the same time, the use of the loan and the daily interest rate to grant credit, reducing the cost of corporate borrowing. In terms of credit terms, Everbright can give up to 2 years.
CITIC Bank's “pos loan†business cooperates with UnionPay business and is also a series of products of UnionPay Business “Tiantianfuâ€. The amount is relatively high, up to 2 million yuan, usually can give customers three times the monthly pos water. In terms of terms, the longest loan is 1 year. In addition to providing general identification documents, applicants are also required to provide proof of family property status, materials related to business operations (such as bank statements, tax returns), and proof of use of loan funds (such as contracts, orders, invoices) and other materials.
Similar to CITIC, China Merchants Bank's “pos loan†also requires customers to provide necessary application materials, including asset certificates, business premises certificates, proof of use, etc. If the information is complete, it can be completed within 2 days. If you cooperate with the "turnover easy" function, you can use the online banking self-service to handle the loan and repayment at any time. Open "pay and receive", pos credit card collection automatically enters the personal account.
Minsheng Bank's “Changyi Loan – Flowing Water Loan†stipulates that the loan amount is up to 1.5 million yuan and the term is up to one year. The application conditions are as follows: the company has been established for more than 2 years and has been employed for more than 4 years; the applicant is over 30 years old, the age plus credit period is no more than 65 years old; the family net assets are more than 1 million yuan. At the same time, there have been continuous settlements in Minsheng Bank for more than three months.
Huaxia Bank's “swipe credit†is treated differently in different industries. For example, the catering industry has a monthly average turnover of not less than 200,000 yuan. Compared with several other banks, the amount is relatively loose, up to 3 million yuan.
Quick money "fast and easy" online
The industry believes that the advantage of the bank "pos loan" products is that the upper limit of the amount that can be issued is relatively high, the use period is longer, and the nominal interest rate is lower. However, although it can be "quick approval", it is subject to various financial certificates. In the capital verification audit, it usually takes more than 10 working days to obtain the credit line. It may not be very fast from approval to formal lending. In this way, for some small businesses that are eager to use money, other ways need to be considered.
In fact, the "pos loan" products provided by financial service providers other than banks may also be a try. For example, the quick money payment superimposed product "Quick and easy". The person in charge of the quick money said that the launch of the product is aimed at solving the financing difficulties for small and medium-sized enterprises. Long-term capital verification procedures, high asset mortgage thresholds, cumbersome credit reporting procedures, and slow quotas are expected to be resolved.
Specifically, merchants who use Quick Money to pay for more than 3 months do not need any property mortgage or certification, nor do they need a guarantee. They can apply for the transaction flow. If the information is complete, the approval can be completed in as little as 3 days, and the maximum amount of financing can be enjoyed at 1 million yuan. The longest loan period for quick money “fast and easy†is 90 days.
In addition, the business owner can also dynamically adjust the financing amount according to his own business conditions, with the borrowing and returning, bearing interest on a daily basis. “After the general customer borrows from the bank, they need to manually repay the loan, and 'Quay Yirong' provides customers with the option of 'revenue offset loan', which can effectively save the use time of funds and reduce the cost of loans. It also saves the trouble of manual repayment." The responsible person of the quick money said.
From the perspective of rates, the comprehensive cost of such "pos loan" products is much lower than that of p2p and microfinance companies.
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