Consumers gradually accept plastic cosmetics bottles "affordable"

"This brand of cosmetics does not look cheap, but it works well. An important reason for the low price is that the bottle is a plastic bottle, and there is no special packaging. It is equivalent to a simple package. It has recently been sold very quickly.
Recently, an industry person who runs cosmetics told reporters. The reporter saw her comparing the cosmetics of the two brands. She said, “You look at the cosmetics of the second brand. The composition is similar to the former one, but the packaging is good. The characters above the cosmetics bottle are gilded. The cosmetics bottle body is still frosted, there are packing boxes, there are small bags outside the box, the outermost is a paper shopping bag, the price will be ten dollars more expensive than the former."
According to her, the current awareness of consumer spending is slowly changing, and some realize that choosing a simple package of similar quality goods after realizing high commodity prices including high packaging costs. Some consumers even buy cosmetics samples. A lot of cosmetics sample bottles are 3ml and 5ml, because the packaging is simple, a bottle of three or four yuan, five or six dollars, buy a 10 bottle price is only thirty or forty yuan, fifty or sixty yuan, compared to the same weight of beautiful packaging The same brand products often have a certain price advantage. Being unwilling to pay for a single package is a manifestation of consumer rationality and maturity.