The 26th Shenzhen International Furniture Fair kicked off on March 19th. The theme of this year's exhibition is “Feeling the Life Style of Shenzhen International Furniture Fairâ€. We conducted a full-scale direct attack on this exhibition, comprehensively reported the grand occasion of the exhibition, and conducted an exclusive interview with Yameng Director Liu Xiaoyi.
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Reporter: First of all, please ask General Liu to introduce the specific situation of our participation in this exhibition.
Mr. Liu: Thanks to the media for coming to Yamensha. Yamensa specializes in the production of sleep appliances, specializing in the production of sleep products. We have specialized in producing sleep products and leadership advantages, forming strong market influence in the industry and a good market reputation. The industry has already passed the industry's serious and quality environmental certification. Excellent quality and excellent reputation, just won the environmental protection certification issued by the Shenzhen Furniture Association. According to the needs of Yamensha's strategic development, it is based on the changes in the market environment, constantly adjusting its strategic goals, adapting to the needs of market development according to the current development and changes, and need to better manage the enterprise and manage the market. The fierce market competition requires that Yamensa must lead the competition, seize the market opportunity and surpass the competitors. These are the significance of Yamensha's participation in the Shenzhen Furniture Fair.
Reporter: At present, there are many healthy sleep products in many markets. What are the different advantages of Yamengsha in the market competition?
Ya Mengsha Director Liu Xiaoyi
Mr. Liu: Sleep technology has promoted healthy sleep in recent times. We Yamsha has positioned herself as a whole sleep. Moreover, it is still a housekeeping style. This kind of housekeeping sleep mode is a new product experience and brand experience mode in future stores or later development. Because of this overall sleep pattern, we can make the brand of Yamensha more standardized, more standardized and more international, and then strive to create an international sleep brand.
Reporter: It has been going on for a while now. How is the effect of our exhibition?
Mr. Liu: The effect of our participation in this exhibition is still very good. There are already several provincial capitals and dealers in prefecture-level cities to sign contracts. There are also some dealers who are going to visit the company showroom and have an intention to join.
Reporter: What kind of planning does our company have for this year and for a long time in the future? Can you give us a brief introduction?
Mr. Liu: Yamensa is a professional production sleep tool. We are not only producing soft beds, but also producing whole bedroom furniture such as mattresses, pillows and other related bedding. Our future goal is to make greater efforts to improve the overall quality of sleep for consumers. This stewardship of sleep culture and sleep methods will further guide consumers.
Reporter: Mr. Liu, hello, what do you think about the prospects of this year's mattress market and what kind of action will this year have?
Mr. Liu: The annual production scale of mattress market is increasing year by year, and there are many mainstream brands in the market area. Opening up the international market has become a new way for the development of the mattress industry. We look at some of the original mattress updates from the data, as well as real estate development as a mattress. Increasingly large, hotels, hotel rooms, and the impact of population ageing. Yameng said this year to continue to promote the hotel and international market routes.
Reporter: Thank you, Mr. Liu for receiving our interview.
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