Good prospects for cosmetic packaging Glass packaging still has irreplaceable advantages

According to China Packaging News, Visiongain, a London-based business information consulting service company, published a 231-page "2016-2026 Prospects for the Future of Cosmetic Packaging Market Materials and Uses," which reported that the scale of the international cosmetics packaging market is expected to reach this year. 324 billion U.S. dollars. What are the two major forms of cosmetic bottle packaging and how will the future development of plastic and glass packaging be?

In general, the texture of cosmetics is divided into solid granular (powdery), liquid and lotion-like cosmetics, and creamy makeup. Such a form makes the use of bottle packaging in cosmetic packaging more extensive. At the same time, cosmetics itself does not have a distinctive appearance, it must be through a beautiful and unique packaging design, to be able to show its own characteristics.

As far as the current situation is concerned, plastic bottle packaging has a significant advantage. It is light and inexpensive and can be made into a variety of sizes, transparent and opaque. At the same time, the printing performance of the plastic bottle packaging is very good. The instructions, logos and bar codes can be directly printed on the surface of the container by means of thermal transfer, ink jet, and printing. In recent years, PET resin has developed rapidly in the application of cosmetic containers, and has led to a major change in the replacement of glass bottles with plastics. Plastic products have occupied over 80% of the packaging market for cosmetics and become the most important packaging container for cosmetics.

With respect to the proportion of plastics, the proportion of bottled glass bottles in cosmetic packaging is relatively small, not exceeding 8%. However, glass still has an irreplaceable advantage in this field, and it is still the preferred material for high-end cosmetics in the short term. The reasons for this status are as follows.

First, the texture of glass bottles is better than plastic bottles. Elegant and elegant is the charm of the glass bottle. It can be made of frosted or transparent. At the same time, the heavy sense of the glass bottle can double the trust of consumers and improve the grade of cosmetics. This is not possible with plastic packaging. . At present, most perfumes are packaged using glass bottles. For example, BVLGARI's women's fragrances in Italy have a tradition of exquisite excellence in packaging design, highlighting their simple lines with streamlined frosted glass bottles, and the bottles are soft green and bright, conveying a fresh, elegant and friendly character.

Second, the sealing of the glass bottles is better. For some cosmetics with whitening and nourishing effects, they contain a lot of nutrients like foods, but they are easily oxidized. This requires that their packaging needs to have excellent sealing properties and block the influence of oxygen on these cosmetics. In addition, volatile perfumes also have high requirements for high barrier properties of packaging. The barrier of the glass bottle is strong and it is undoubtedly more competent than the plastic bottle in protecting the content. So, some cosmetics that take the high-end line still regard glass bottle packaging as the first choice

At present, plastic bottles have a relatively large share in cosmetics packaging and are widely used, but glass bottles also have irreplaceable advantages. In the future, cosmetics packaging with glass texture should still take the high-end route and increase its technological content.